Tuesday, January 11, 2011

How to decrease bounce rate of any site?

Bounce rate measures the number of visitors who come to visit any particular web page but if the content or design is not well then they bounce back to the other site So, there must be sites with quality content because high bounce rate directly points at content. Bounce rate of 40% is almost acceptable but rates in excess of 80% might not be well enough.

If there is an increase in readership from a single user then it highlights the predictability of sale and if the reader is engaged in a site then there is a possibility of better outcome. Quality content can do wonders and this will help to conquer bounce percentage.

Some sites are benefited from a customer experience program so the option of response/feedback should be offered to the customers if the bounce rates are high and notice that the feedback system is proper so just take care of these few things in order to develop customer’s interest and our main goal is to fulfill the needs of the user. A time to time check on bounce rates helps a lot; it actually maintains the standard of the website.


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